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Webflow

Cloudflare partners with Webflow to provide Webflow customers’ websites with Cloudflare’s performance and security benefits.

If you use Webflow and also have a Cloudflare plan, you can use your own Cloudflare zone to proxy web traffic to your zone first, then Webflow's (the SaaS Provider) zone second. This configuration option is called Orange-to-Orange (O2O).

Benefits

O2O's benefits include applying your own Cloudflare zone's services and settings — such as WAF, Bot Management, Waiting Room, and more — on the traffic destined for your Webflow environment.

How it works

For more details about how O2O is different than other Cloudflare setups, refer to How O2O works.

Enable

Webflow customers can enable O2O on any Cloudflare zone plan.

To enable O2O for a specific hostname within a Cloudflare Zone, create a Proxied CNAME DNS record with your Webflow site name as the target. Webflow's domain addition setup will walk you through other validation steps.

TypeNameTargetProxy status
CNAME<YOUR_DOMAIN>cdn.webflow.comProxied

Zone hold

If your own Cloudflare zone is on the Enterprise plan, you have access to the zone hold feature, which is a toggle that prevents your domain name from being created as a zone in a different Cloudflare account. Additionally, if the zone hold is enabled, it prevents the activation of custom hostnames onboarded to Webflow. Webflow would receive the following error message for your custom hostname: The hostname is associated with a held zone. Please contact the owner of this domain to have the hold removed.

To successfully activate the custom hostname on Webflow, the owner of the zone needs to temporarily release the hold. If you are only onboarding a subdomain as a custom hostname to Webflow, only the subfeature titled Also prevent Subdomains needs to be temporarily disabled.

Once the zone hold is temporarily disabled, follow Webflow's instructions to refresh the custom hostname and it should activate.

Product compatibility

When a hostname within your Cloudflare zone has O2O enabled, you assume additional responsibility for the traffic on that hostname because you can now configure various Cloudflare products to affect that traffic. Some of the Cloudflare products compatible with O2O are:

For a full list of compatible products and potential limitations, refer to Product compatibility.

Additional support

If you are a Webflow customer and have set up your own Cloudflare zone with O2O enabled on specific hostnames, contact your Cloudflare Account Team or Cloudflare Support for help resolving issues in your own zone.

Cloudflare will consult Webflow if there are technical issues that Cloudflare cannot resolve.

DNS CAA records

Webflow issues SSL/TLS certificates for merchant domains using Let’s Encrypt and Google Trust Services. If you add any DNS CAA records, you must select Let’s Encrypt or Google Trust Services as the Certificate Authority (CA) or HTTPS connections may fail.

For more details, refer to CAA records.